Syllabus | EN 2215: Advanced Business English II
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September 19, 2022
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1) Technical Applications and Report Strategies. (6/3 hrs)
- Technical Applications
- Fliers, Brochures, and News Letters
- Writing at work : Teach tool shop
- Objectives
- Why write Fliers?
- Criteria for writing fliers
- Keep the filer short
- Focus on one idea, Topic, or theme for flier
- Use a title to identify the theme
- Technical Description
- Types of Technical Description
- Operations Manuals
- Product demand specifications
- Study reports provided by consulting firms.
- Sales Literature
- Criteria for writing technical descriptions
- Title, overall organizations,
- Internal Organizations
- Developments
- Word usage
- Process
- Pre writing
- Writing
- Re- writing
- Sample Technical Descriptions
2) Instructions and User Manuals (6/3 hrs)
Criteria for writing short Instructions
- Title
- Organizations
- Audience Recognition
- Graphics
- Style
- Process
- Pre-writing
- Writing
- Re-writing
- Samples Short Instructions
Criteria for writing a user manual
- Cover Page
- Hazard Alerts
- Table of contents
- Introduction
- Definition of Terminology
- Technical Descriptions
- Warranties
- Accessories
- Frequently Asked Questions
- Corporate contact information
- Sample user manuals
- Activities.
3) Visual Appeal (6/3 hrs)
Document Design
- Importance of Document Design
- The Technical Writing Context
- Damages and Dangers
- Corporate identity
- Organization
- Order
- Access
- Variety
- Summary
- Chapter highlights
- Activities
Graphics
- Benefits of visual aids
- Conciseness
- Clarity
- Cosmetic Appeal
- Color
- Three dimensional Graphics
- Criteria for Effective Graphics
- Types of Graphics
- Sample Graphics for quantitative and other data
- Outline Chart
- Tables
- Bar Graphs
- Pie Charts
- Line Graphs
- Area Graphs
- Pictograms
- Other visual aids
- Activities
4) How to develop a business profile (6/3 hrs)
Report strategies
Research
- Criteria for writing Research Reports
- Audience, Effective Style, Formatting
- Process
- Pre writing, writing, Re writing
Proposals
- Criteria for proposals
- Title page
- Cover letter
- Table of contents
- List of Illustrations
- Abstract
- Introduction
- Discussion
- Conclusion/ Recommendation
- Glossary
- References
- Appendix
- Process
- Pre writing
- Writing
- Re-writing
- Sample External and internal proposals
Activities
5) Oral Communication (6/3 hrs)
- Different forms of oral communication
- Face to face communication
- Advantages and disadvantages of face to face communication
- The importance of telephone in oral communication
- The advantages and the disadvantages of using telephones and mobile phones
- The uses of the telephone directory and yellow pages.
- The telegraph system.
- Business Meetings 11
6) Strategies for Successful Business and Group meetings (6/3 hrs)
- Background information on groups
- Purposes and kinds of meeting
- Informational Meetings
- Suggested Solution Meetings
- Problem Solving Meetings.
- Solving Problems in meetings or groups
- Authorization for a committee
- Methods of solving problems in meetings.
- Leadership Responsibilities in meetings
- Kinds of leadership
- Planning steps before the meeting
- Procedures during the meeting
- Follow- Up after the meetings
- Participant Responsibilities in meetings
- Preparation for meetings
- Effective Participant Roles in meetings
7) Presentations (6/3 hrs)
- Informal oral presentation Formal oral presentation
- Types of formal oral presentations
- Parts of a formal oral presentation
- Introduction
- Discussion
- Conclusion
- Visual Aids
- Power Point Presentations
- Benefits of power point
- Tips for using power point
- Activities
8 ) Negotiation Skills (6/3 hrs)
- Define negotiations
- Identify the concept of negotiations
- The advantages & disadvantages of
- negotiations.
- How negotiation takes place
- Different types of negotiations
- The Language used in negotiation.
9) Business Grammar Structure & Vocabulary (6/3 hrs)
Grammar Rules
- Identification of the form and functions of open and closed word classes.
- Agreement between subject & verb.
- Identifyingsentences, clauses and phrases in business writing.
- Joining Sentences
- Active and Passive voice
- Constructing simplecompound and complex sentences.
- Reported Speech
- Agreement between pronoun and Antecedent.
- Idioms and Proverbs
- Coma Splice
- Faulty /vague pronoun reference
- Fragments
- Fused Sentence
- Modification
- Parallelism
Vocabulary
- Word Stock
- Idioms and fixed expressions
Punctuation
- Apostrophe
- Colon
- Coma
- Dash
- Ellipses
- Exclamation
- point
- Hyphen
- Parentheses
- Period
- Question Mark
- Semicolon
10) Mechanics (6/3 hrs)
- Abbreviations
- Capital Letters
- Numbers
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